Experience
Vice President of Account Management at Logicose in Karachi. Sales, marketing and delivery for software and digital clients in the UK, the Gulf, North America and Asia Pacific.
- ~$800K
- Closed since Jul 2023
- $2M+
- Client portfolio managed
- 13+ yrs
- In operations, sales and account leadership
Led and registeredAll societies →
Experience(12)
- Jul 2023 — PresentKarachi, Pakistan
Vice President, Account Management · Logicose
- Closed about $800K in software, digital marketing and services deals since taking the role. Average deal about $20K, largest $170K.
- Manage a $2M+ client portfolio including cross-sell and renewals, plus reseller and white-label partners in the US and Europe averaging about $200K per account.
- Negotiate SOWs, SLAs and multi-year terms, qualify with MEDDIC, and engage the final decision-maker directly on larger deals.
- Own the team P&L and lead up to six people, with quarterly and six-month reviews. Hired and trained an Account Manager who became Assistant Vice President, then a second who reports through that role.
- Track the team on scorecards: lead response time, proposal-to-negotiation progression, conversion, closing amount and average sale value.
- Designed the CRM account-planning and forecasting structure and an AI-assisted pipeline workflow. I built both myself with GenAI, without a development team.
- Led an SEON fraud-detection, identity-verification and AML integration for a gaming client. Fraud claims dropped by more than 80%.
- Jul 2022 — Jul 2023Karachi, Pakistan
Assistant Vice President · Logicose
- Directed SEO, PPC and paid social programmes for enterprise accounts. Found channel-expansion opportunities that raised client retention, and closed the resulting contracts myself.
- Sep 2021 — Jun 2022Karachi, Pakistan
Senior Account Manager · Logicose
- Built and presented data-backed proposals and campaign strategies (SEO, PPC, brand visibility) that turned client goals into measurable plans.
- Jan 2021 — Aug 2021Karachi, Pakistan
Account Manager · Logicose
- Owned client onboarding and account growth for digital marketing and software engagements.
- Mar 2020 — Oct 2020Karachi, Pakistan
Senior Executive Sales · Grand Insight
- Led digital marketing strategy (PPC and social outreach) for North American clients and scoped technical projects through to delivery handoff.
- Jan 2020 — Mar 2020Karachi, Pakistan
Sales Executive · Abtach
- Worked in the Business Development Unit, managing sales and client relations with US-based businesses.
- Oct 2018 — Jan 2020Karachi, Pakistan
STEM Instructor and R&D Engineer · Robotics World
- As R&D engineer, designed and built DIY robotics kits that young children use to learn robotics.
- As instructor, taught the children with those kits, and ran quick-math sessions alongside.
- Jun 2018 — Aug 2018Karachi, Pakistan
Intern · SABZ Link
- Worked on microcontroller-based systems and PLC programming for industrial automation.
- Designed and tested control circuits, using ladder logic to implement automation tasks.
- Helped troubleshoot embedded systems and connect hardware to control software.
- Jan 2017 — Jun 2017Karachi, Pakistan
Sales Executive · Digital Globe Services
- Managed inbound sales for more than 14 service providers, including Xfinity, RCN and Spectrum, across cable, internet, home security and phone.
- Hit sales targets through customer service on inbound calls.
- Jun 2016 — Sep 2016Karachi, Pakistan
Customer Service Executive · Tribe Consulting
- May 2015 — Mar 2016Karachi, Pakistan
Operations Manager · Dastak Activation
- May 2013 — Feb 2015Karachi, Pakistan
Operations Manager · Eternity Corp.
Projects at work(05)
01
Platform build · Account lead, product owner
Investment Platform for a Private Investment Firm
A US crypto investment firm moved its whole business from sheets and paper onto one platform, for customers, staff and bookkeeping.
- Won through a referral and led from discovery to scoping, selling and delivery as product owner.
- Built customer and staff web and mobile apps, a management dashboard and automated reports, and migrated their data by hand.
- MEDDIC
- Challenger selling
- Data migration
- Web and mobile apps
- $178K
- Platform total, plus recurring maintenance
- 12 months
- Seven for the MVP, five for version 2.0
- $70K
- Reinvested by one client after seeing the app
02
Integration & delivery · Led delivery, supervised quality
Fraud and AML Controls for a Gaming Client
Fraud claims dropped by more than 80% after fraud detection, identity verification and AML screening went in.
- A gaming client taking crypto and blockchain payments was losing thousands of dollars to chargebacks, fake accounts and bonus abuse.
- Led delivery of a SEON fraud-detection, identity-verification and AML integration, in four months.
- Supervised quality alongside the development team and DevOps, then monitored results for three months against the period before.
- SEON
- Identity verification
- AML screening
- Crypto and blockchain payments
- 80%+
- Drop in fraud claims
03
Sales operations · Designed and built the workflow
AI-Assisted Pipeline Health
Recorded sales calls become a forecast review that feeds a leadership portfolio report, and with the whole picture in view it reduces pushy selling and churn.
- Designed the CRM account-planning and pipeline-forecasting structure, adapted from Salesforce.
- Designed an AI-assisted workflow: call transcription, LLM summaries and forecast evaluation.
- Built it myself with GenAI, no development team. It feeds a portfolio report for senior leadership.
- Call transcription
- LLM summaries
- CRM
- Salesforce-style account planning
04
Partner sales · Owner of the partner book
Reseller and White-Label Partner Book
US and European partners averaging about $200K per account in new-logo and cross-sell value.
- Sell to and manage reseller and white-label partners, mainly in the US and Europe.
- Grow each account through new-logo and cross-sell deals.
- Negotiate SOWs, SLAs and multi-year terms.
- SOWs
- SLAs
- Multi-year terms
- CRM
- ~$200K
- Average value per partner account
- $2M+
- Cumulative client portfolio
05
Delivery · Account lead
Multi-Location Client Launches
Clients averaging 27 locations each, taken through go-live and staff training.
- Managed multi-location clients through complete go-live launches.
- Trained client staff at launch.
- Worked with engineering, development and DevOps teams on scoping, delivery and handover.
- 27
- Average locations per client
- 16 to 38
- Range across three accounts
Honors & awards(10)
- Jun 2024
Gamechanger
For achieving excellence in software sales and support. A record-breaking sale.
Sales · Logicose - Jun 2024
Performer Par Excellence
For achieving the highest revenue in software sales. A record-breaking sale.
Sales · Logicose - Jun 2023
Best Vice Team Lead of the Cycle
Highest overall team revenue output in the six-month cycle (H1).
Team lead · Logicose - Mar 2023
Best Vice Team Lead of the Quarter
For the highest overall team revenue output.
Team lead · Logicose - Mar 2023
Runner Up, Table Tennis
Inter-department tournament.
Sport · Logicose - Nov 2022
Cross Sell Champ of the Month
For securing the highest revenue percentile points in cross sells.
Sales · Logicose - Nov 2022
Winner, Snooker
Inter-department tournament.
Sport · Logicose - Sep 2022
Most Valuable Player (MVP)
For securing a $20,000 app order.
Sales · Logicose - May 2022
Star Performer of the Month
For securing the highest overall sales revenue.
Sales · Logicose - Apr 2022
Star Performer of the Month
For securing the highest overall sales revenue.
Sales · Logicose